Who we are
Nora Carr, Ed. D, APR, Fellow PRSA - Founder
Nora Carr, Ed.D., APR, Fellow PRSA. Carr was previously the chief of staff for Guilford County Schools in Greensboro, North Carolina, where she oversees governmental relations, strategic planning, internal and external communications, special events, media relations, crisis communications, GCSTV 2, and volunteers and partnerships. GCS is the third largest school district in North Carolina serving more than 72,000 students at 125 schools. With approximately 10,000 employees, the district’s mission is to graduate responsible citizens prepared to succeed in higher education or the career of their choice.
Carr is a visionary and collaborative leader who knows how to bring diverse individuals, groups and organizations together to find common ground, solve problems and create new solutions. A sought after speaker and consultant, Carr also has served as a contributing editor on communications for the American School Board Journal and as a columnist on using technology to enhance communications for eSchool News.
Accredited in public relations (APR), she was inducted in 2008 into the Public Relations Society of America’s College of Fellows, an honor given at that time to only 455 of the association’s 22,000+ members. She received the President's Award from the National School Public Relations Association in 2010. Carr holds an Ed.D. from the University of North Carolina at Greensboro.
Specialties: Leadership, change management, public engagement, crisis communications, marketing and public relations.
St. Louis University - Swimming - All American, SLU Hall of Fame (inducted in 1999)
Casey Carr - Co-Founder
Casey Carr is a successful entrepreneur, business strategist and turnaround specialist who connects equity investors and partners with promising ventures and brand-building opportunities. A sports marketer and banker with diverse business development, sports and financial industry experience, Carr has built an impressive portfolio of businesses and relationships, which he leverages on behalf of corporate and individual clients who share his competitive spirit, vision and values. These include a growing preschool soccer franchise, camps and international trips with ties to European and U.S. professional soccer, professional soccer team, team product marketing and a technology start-up.
Specialties: Brand Building, Sports Management, Deal Making, Connections, Partnership Creation, Strategic Plans & Analysis, Raising Capital
Carr, his wife Kristy and two sons, Braden and Brody reside in Charlotte, NC.
DePaul University - Soccer player - Conference USA All Freshman Team
Brandon Miller - Consultant
Brandon Miller is a native of Charlotte, having lived here for more than half his life. A 9-year veteran professional soccer player, Brandon has spent the past three seasons playing for his hometown Charlotte Independence. He has found tremendous success on the field, winning a championship and various individual awards throughout the years. Off the field, Brandon is a budding entrepreneur and philanthropist. He is the proud owner of Prime Focus Goalkeeping, a goalkeeper-specific soccer brand. He is also on the board of directors for local non-profit organization Heal Charlotte and the East Coast Advisory Board for national non-profit Young Investors Society. Brandon graduated from Charlotte Country Day School and went on to earn a Bachelor's Degree in Marketing (Cum Laude) from the University of North Carolina Wilmington.
Specialities: Leadership, Marketing, Brand Development,
Partnership and Sponsorship Creation, Relationship Building
UNC Wilmington (collegiate) and USL Championship (professional) - Soccer - (USL Championship Winner 2015)
What We Believe
We believe in the power of sports, music and the arts to transform lives and opportunities - and entire communities.
We believe that personal and organizational success and satisfaction are driven by curiosity, consistency, communication and the choices we make each day.
We believe that when sports, music and the arts intersect with learning, good things happen for everyone involved!
We believe that building better businesses, organizations and communities are compatible and essential goals.
“We think, mistakenly, that success is the result of the amount of time we put in at work, instead of the quality of time we put in.”
— Arianna Huffington, Businesswoman and CEO of Thrive Global